RetailCase Study: Drive Customer RetentionPersonalized analytics led to the creation of a customer retention program that drove up revenue by $100M for a national automotive service provider.Our client has hundreds of stores across the country, with more than 20 million transactions completed per year. They enjoy over 30% market share, but their goal was to penetrate higher-end transactions and share of wallet. They had been experiencing a decline in per-store revenue and identified customer retention as a major contributing issue. OSG deployed deep machine learning and powerful behavioral analytics, which accelerated and industrialized analytics as well as actionable insights for their national network.Real-time analytics now allow for seamless drill-down to franchisee and store-level performance, enabling dynamic benchmarking of performance and customer experience. The client has seen a 1% improvement in customer experience, resulting in $100M in incremental revenues.Download Case Study - Customer Analytics for a National Auto Service Provider that Led to $100M Increase in RevenueCheck out more of our case studies:Case Study: Differentiation for BiosimilarsHow OSG’s technology helped a pharma company stand out in their first foray into an already crowded category of biosimilar products, through stakeholder understanding and position and reputation management.Read moreCase Study: Empowering Electrical ContractorsHow OSG helped a global specialist in energy management and automation build a measurement infrastructure to better engage with customers to impact acquisition and purchases.Read more
