OSG'S METHOD FOR MEDTECH:Build technology for the future of healthcareRequest a DemoUpcoming WebinarWho is the Customer? Navigating Sales and Strategy in MedTechThis is the second part of our series on the application and use of advanced technology in the medical device sector.In this webinar, we’ll dive into how building customer strategy can vary widely across the medical device sector. Whether the devices are being developed for use and purchase by patients, their families, their physicians, their care teams, or the administrators of health facilities, MedTech companies have their work cut out for them in understanding who to market their products to. We’ve gathered leaders from different areas of medical device design and production to share their insights for building effective customer-centric strategies.Register for the Webinar Today!WHAT DO YOU WANT TO ACCOMPLISH?Guide the development of a new productFind the best price point for maximum salesIdentify & reach new customer segmentsOSG’s experience in the MedTech space, coupled with our AI/ML-driven technology for behavioral analytics has helped our clients unlock growth. A major medical device and diagnostic client achieved double-digit growth by expanding into an untapped market segment. The maker of a new surgical device was able to launch at a higher price point and gained higher-than-expected sales. These are just a handful of the outcomes that OSG drives for MedTech innovators, service providers, and care professionals.40%We have achieved a reduction in our client’s sales cycle by nearly half and an increase in their average purchase volume by nearly 40%.Ready to start? Talk to an expert today. Medtech with OSG: Key BenefitsIdentify innovation opportunitiesOSG’s ASEMAP™ technology details current and future unmet needs, so you can develop meaningful solutions that better serve healthcare providers and patients, and direct your company’s efforts toward the best growth opportunities.Understand your value propositionWhen we analyze each customer individually, the full benefits of new medical technology come into view; know WHY innovation is meaningful to your most receptive customers, what barriers exist for potential customers, and how to expand a product’s reach.Rapid, cost-effective customer feedbackOur PatientX360™ platform gives you access to a panel of healthcare professionals or patients with continuous insight through real-time dashboards. See the patient or healthcare worker’s journey, to rapidly test iterations more effectively and at a lower cost.In MedTech, anticipating what the healthcare system needs is key.Our decade of expertise in the industry, combined with our customer-centric tech, has delivered double-digit growth for our medical device and diagnostic clients.Request a DemoFeatured ProductYour tailored solution for harnessing healthcare dataOur Medical Management, Clinical Trial, and Patient Continuity of Care Application, PatientX360™ drives improved efficiency through reduced costs and gathers all of the stakeholder data your business needs to succeed. MedTech companies that depend on patient data can use our product off-the-shelf, to get the insights they need.Explore PatientX360Related Resources:Blog / Jun 11 2021Patient-Centered Care: The Focus for the Future of HealthcareHealthcare has undergone a forced digital transformation over the past year due to the global pandemic. During this shift to digital platforms for patients and physicians around the world, the gradual shift in the world of healthcare towards patient-centered care was able to be applied to digital platforms. When it comes to the digital platforms […]Read moreBlog / Jun 11 2021The Importance of Digital Transformation in the MedTech IndustryDigital transformation, happening in many industries these days, is the shift to integrating technology into the previous regular operations of that sector. From the name itself, it seems as though the MedTech industry has already been digitally transformed, because devices and technology are front and center in the industry. Contrary to that, there are still […]Read moreBlog / Sep 27 2021Patient Journey: 4 Key Aspects to Telling Healthcare StoriesAs seen in stories since the dawn of time, a character’s journey is never a simple or linear endeavor. A journey comes along with characters, obstacles, and key events that can twist and change the route. The path may look straightforward, especially to observers, but it seldom truly is a linear path. Nowhere is this complexity […]Read moreGet in touchContact our MedTech Experts
