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Case Study: Subscribing for Better Strategy

How OSG helped a streaming subscription service strategize its pricing and content to reach a wider audience base through targeted needs-based actions.

Case Study: Reception of Targeted Messaging

How OSG helped a global hotel chain reach target audiences through its messaging strategy, to maintain and build their customer base.

Case Study: Personalized Marketing at Scale

How OSG helped a global pharmaceutical company carve out its messaging strategy for targeted impact without sacrificing reach.

Case Study: Optimizing Healthcare Costs

How OSG helped a global health insurer segment its customers, understand their lifetime value, and predict their engagement in the future, thereby establishing a product strategy for every customer segment.

Case Study: Customer Service that Makes Cents

How OSG helped its client, one of the largest wealth management companies in the UK, to increase client engagement and improve retention.

Case Study: Thirsty for Data

OSG helped a bottled water manufacturer understand real-time consumer behavior and develop actionable recommendations. This strategy opened opportunities and drove intelligent growth.

Case Study: Does Branding Impact Sales?

How OSG helped a global pharmaceutical company evaluate and prioritize potential scientific statements intended to launch an unbranded campaign to educate physicians before the launch of Drug X.

Case Study: New Concepts in Crowded Markets

How OSG helped a global medical devices company evaluate perceptions of a new product concept intended to be used for identifying hazardous drug contamination in pharmacies

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